{"id":26637,"date":"2013-02-11T15:23:50","date_gmt":"2013-02-11T19:23:50","guid":{"rendered":"http:\/\/ringsidereport.com\/?p=26637"},"modified":"2013-02-11T15:23:50","modified_gmt":"2013-02-11T19:23:50","slug":"skylanders-spyros-adventure-skylanders-giants-dlc-sales-more-video-game-news","status":"publish","type":"post","link":"https:\/\/ringsidereport.com\/?p=26637","title":{"rendered":"Skylanders Spyro\u2019s Adventure & Skylanders Giants: DLC, SALES & MORE – VIDEO GAME NEWS"},"content":{"rendered":"

\"\"<\/a>Activision Publishing, Inc., a wholly owned subsidiary of Activision Blizzard, Inc. (Nasdaq:\u00a0ATVI<\/a>), announced that together\u00a0Skylanders Spyro\u2019s Adventure<\/em><\/strong>\u00a0and\u00a0Skylanders Giants<\/em><\/strong>\u00a0have generated more than $1 billion in retail sales worldwide, inclusive of toys and accessories – and the franchise reached this milestone in just 15 months.\u00b9<\/p>\n

In 2012, the combined sales of\u00a0Skylanders Giants<\/em><\/strong>\u00a0and\u00a0Skylanders Spyro\u2019s Adventure<\/em><\/strong>\u00a0toys out-sold the top action figure lines in the U.S. and Europe, including Beyblades, Star Wars and Transformers.\u00b3 Additionally, through January this year, more than 100 million\u00a0Skylanders<\/em>\u00a0toys have been sold at retail.\u00b2<\/p>\n

\u201cThe\u00a0Skylanders<\/em>\u00a0franchise became the first kids\u2019 videogame IP to cross the $1 billion mark in just 15 months4<\/sup>, and I think we are still just starting to realise its potential,\u201d said Eric Hirshberg, CEO of Activision Publishing, Inc. \u201cWe knew that the simple, but magical idea, of bringing your toys to life in a video game could change both the video game and the toy industries, and more importantly, change the way kids play.\u00a0\u00a0 And this autumn, we\u2019re looking forward to delivering to fans our latest break-through innovation,\u00a0Skylanders SWAP Force\u2122,<\/em><\/strong>\u00a0which lets kids customise their own characters, bringing toys to life to a whole new level.\u201d<\/p>\n

Skylanders SWAP Force<\/em><\/strong>\u00a0lets Portal Masters reconfigure 16 special\u00a0SWAP Force\u2122<\/em>\u00a0characters into more than 250 unique combinations.\u00a0 Kids can mix and match characters\u2019 powers and moves and then bring them to life in the game. In addition to the new\u00a0SWAP Force<\/em>\u00a0characters, the game features 32 core Skylanders characters (16 completely new Skylanders characters and 16 new versions of fan-favourite characters from previous games) and eight newLightCore<\/em>\u2122 characters.<\/p>\n

Fans of the franchise can also play\u00a0Skylanders SWAP Force<\/em><\/strong>\u00a0with their entire collection of toys from both\u00a0Skylanders Spyro\u2019s Adventure<\/em>\u00a0and\u00a0Skylanders Giants<\/em>, now with the added capability of jumping. The new game also delivers high-resolution graphics that bring detailed characters and rich environments to life, immersing players in the gameplay like never before.<\/p>\n

The recently revealed\u00a0Skylanders SWAP Force<\/em><\/strong>\u00a0is currently being showcased at Toy Fair 2013, 10th<\/sup>\u00a0-13th<\/sup>\u00a0February at the Javits Center in New York City in booth 3061.<\/p>\n

About the\u00a0Skylanders<\/em>\u00a0Franchise<\/strong>
\nIn 2011,\u00a0Skylanders Spyro\u2019s Adventure<\/em>\u00a0originated a new play pattern that seamlessly bridged physical and virtual worlds across multiple platforms and became the top-selling kids\u2019 videogame of the year2<\/sup>. In October of 2012,Skylanders Giants<\/em>\u00a0further evolved the genre and added the mega-sized Giants and\u00a0LightCore\u00a0\u2122<\/strong><\/em>\u00a0characters to the collection of interaction figures.\u00a0Skylanders Giants\u2122<\/em><\/strong>\u00a0was awarded the \u201ce-Connected Toy of the Year\u201d at the 13th<\/sup>\u00a0Annual Toy of the Year (TOTY) Awards.\u00a0 The next innovation in the franchiseSkylanders SWAP Force<\/em><\/strong>, expected to be released in autumn 2013, is being developed by Vicarious Visions, an Activision studio. The game has not yet been rated by PEGI. For more information, visit\u00a0www.skylanders.com<\/a>.<\/p>\n

About Activision Publishing, Inc.<\/strong>
\nHeadquartered in Santa Monica, California, Activision Publishing, Inc. is a leading developer, publisher and distributor of interactive entertainment and leisure products.<\/p>\n

Activision maintains operations in the U.S., Canada, Brazil, Mexico, the United Kingdom, France, Germany, Ireland, Italy, Sweden, Spain, Norway, Denmark, the Netherlands, Australia, mainland China and the region of Taiwan. More information about Activision and its products can be found on the company\u2019s website,\u00a0www.activision.com<\/a>.<\/p>\n

1<\/sup>Inclusive of toys and accessory packs, according to The NPD Group, GfK Chart-track and Activision Internal estimates
\n\u00b2Inclusive of toys and accessory packs, according to The NPD Group, GfK Chart-track and Activision Internal Estimates
\n\u00b3According to Activision Internal Estimates
\n4<\/sup>Inclusive of toys and accessory packs, according to The NPD Group, GfK Chart-track and Activision Internal Estimates<\/p>\n

Cautionary Note Regarding Forward-looking Statements:<\/span>\u00a0Information in this press release that involves Activision Publishing\u2019s expectations, plans, intentions or strategies regarding the future, are forward-looking statements that are not facts and involve a number of risks and uncertainties. Factors that could cause Activision Publishing\u2019s actual future results to differ materially from those expressed in the forward-looking statements set forth in this release include unanticipated product delays and other factors identified in the risk factors sections of Activision Blizzard\u2019s most recent annual report on Form 10-K and any subsequent quarterly reports on Form 10-Q.<\/p>\n

The forward-looking statements in this release are based upon information available to Activision Publishing and Activision Blizzard as of the date of this release, and neither Activision Publishing nor Activision Blizzard assumes any obligation to update any such forward-looking statements. Forward-looking statements believed to be true when made may ultimately prove to be incorrect. These statements are not guarantees of the future performance of Activision Publishing or Activision Blizzard and are subject to risks, uncertainties and other factors, some of which are beyond its control and may cause actual results to differ materially from current expectations.
\nSKYLANDERS SWAP FORCE, SKYLANDERS GIANTS, SKYLANDERS SPYRO\u2019S ADVENTURE, LIGHTCORE, and ACTIVISION are trademarks of Activision Publishing, Inc.<\/p>\n

\"\"<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Activision Publishing, Inc., a wholly owned subsidiary of Activision Blizzard, Inc. (Nasdaq:\u00a0ATVI), announced that together\u00a0Skylanders Spyro\u2019s Adventure\u00a0and\u00a0Skylanders Giants\u00a0have generated more than $1 billion in retail sales worldwide, inclusive of toys and accessories – and the franchise reached this milestone in just 15 months.\u00b9 In 2012, the combined sales of\u00a0Skylanders Giants\u00a0and\u00a0Skylanders Spyro\u2019s Adventure\u00a0toys out-sold the top […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[532,7138,2590],"class_list":["post-26637","post","type-post","status-publish","format-standard","hentry","category-boxing-news","tag-news","tag-skylanders","tag-video-game"],"_links":{"self":[{"href":"https:\/\/ringsidereport.com\/index.php?rest_route=\/wp\/v2\/posts\/26637","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ringsidereport.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ringsidereport.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ringsidereport.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ringsidereport.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=26637"}],"version-history":[{"count":-4,"href":"https:\/\/ringsidereport.com\/index.php?rest_route=\/wp\/v2\/posts\/26637\/revisions"}],"wp:attachment":[{"href":"https:\/\/ringsidereport.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=26637"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ringsidereport.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=26637"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ringsidereport.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=26637"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}